Qatar’s hosting of the 2022 World Cup hangs in the balance after bribery accusations. 
And independent Scottish brewery BrewDog reckons it has the perfect solution.
Its ‘Vote Sepp’ range of beers hopes to persuade the Fifa president Sepp Blatter that Scotland would be a better host than Qatar. 
Will a case full of Vote Sepp be able to win over those famously incorruptible Fifa officials? 
Read more here.

Qatar’s hosting of the 2022 World Cup hangs in the balance after bribery accusations. 

And independent Scottish brewery BrewDog reckons it has the perfect solution.

Its ‘Vote Sepp’ range of beers hopes to persuade the Fifa president Sepp Blatter that Scotland would be a better host than Qatar. 

Will a case full of Vote Sepp be able to win over those famously incorruptible Fifa officials? 

Read more here.

Brands fell over themselves to capitalise on Luis Suarez biting Italian defender Giorgio Chiellini, but our particular favourite was this Snickers tweet.
Read more here: http://www.marketingmagazine.co.uk/article/1300560/snickers-tells-suarez-its-more-satisfying-italian

Brands fell over themselves to capitalise on Luis Suarez biting Italian defender Giorgio Chiellini, but our particular favourite was this Snickers tweet.

Read more here: http://www.marketingmagazine.co.uk/article/1300560/snickers-tells-suarez-its-more-satisfying-italian

The Marketing team noticed this ad was still airing at the weekend despite England being knocked out of the World Cup. 

The problem? Joe Hart predicting England’s campaign will end with a penalty shootout, which would only be possible if England had reached the knockout rounds. 

The dangers of creating an ad that presumes England will get beyond the group stage…